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Designing a watch is NEVER easy. Before designing a watch, one has to first understand the brand’s identity and its essence. What are they known for, what kind of essence does its customers associate it to. A designer must be able to include all of these aspects down before starting the design. Luminox has now came out with Luminox Navy SEAL 3500, described as evolutionary as there has not been any changes to the Navy SEAL collection for the past 10 years. The creative process is split up to 3 different phases. The first phase is developing the design concepts....

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For many years, many have associated Luminox with strength, durability and endurance. This is because the watches are the official watch of the Navy SEALs as well as designed to function in extreme environments and perform under immense pressure. When many in the watch industry were not interested to invent a watch with self-powered illumination, Barry Cohen, founder of Luminox saw the window of opportunity and seized it. In 1989, together with his friend Richard Timbo, Luminox was created. Luminox became the first watch company to use tritium gas tubes for illumination power which the Navy SEALs found useful to...

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We can’t deny that time is an essential part of our life. Time helps us to gauge our schedules in years, months, days or seconds. This is the reason why time management is important to help us to be organized with the time we have and prevent it from running out. Time management is relatable in many situations especially since life has many types of deadlines. In the civilian world, failure to manage time can cause a lot of awkward and uncomfortable situations for example, failing a test or your boss gets angry at you for not completing your task...

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Mother’s Day is a day where we all come together to celebrate our mother’s constant sacrifices that shaped us into becoming the person we are today. Mothers have shaped not only us but also the society that we live in. Raising us in a loving but fair environment where we are taught manners and norms so that we are able to become a functional member of society. Respect, Courage and Honour - the three characteristics that mothers are a living embodiment of. The sacrifices made by mothers are much like the sacrifices made by Navy SEALs. Like the saying “...

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The Chapman Challenge organized by YTL Hotels has gained a massive following in the last 2 years. The aim of the challenge was to commemorate Colonel Chapman when he survived in the Malayan jungle after he and his fellow officer, Major R Broone did not made it out in time. With determination and the help of the locals, both Colonel Chapman and his comrade survived in the jungle for three years, before swimming 45 m in the dark towards the royal blue submarine where they were finally saved. The challenge includes a 3.8 km run around the island, 2.4 km...

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