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What is the Luminox Light Technology For many decades Luminox have been the leader of the self- illumination technology in the watch market. Using a unique self – illumination technology that was once reserved for the military, Luminox was the first watch company to adopt the technology and implement it into all their watches. Tritium gas is inserted into micro capsules. These tritium gas tubes have a long lifespan of 25 years. These tritium gas tubes are inserted into the dial, watch hands and the markings of the bezel of the Luminox watches. With the self- illuminating technology, any Luminox...

Garnering the attention of many elites and exercise lovers in Scandinavia, the Tough Viking Obstacle race is one of the largest obstacle race totalling up to 150,000 attendees since 2015. For this year’s race, a total 5000 people were present. People with different backgrounds but with the same goal which is to push themselves both physically and mentally over the limits come together as one to face this monster of a race. The race obstacles, boasts an impressive list of barbed wires, fire, water and electricity all stationed at each course.  Although the contestants are faced with challenging obstacles, not...

Father’s Day is the time we celebrate the men whose unconditional love shaped us to be who we are today. It is an occasion where we express our heartfelt gratitude for their relentless contributions and sacrifices. Like the special forces and Navy SEALs, our dedicated fathers display admirable traits seemingly guided by these three Navy SEAL Codes. Loyalty to the Country, Team and Teammate. Through the ups and downs, our fathers have been the steady anchor that binds the family. When the going gets tough, they fought in the trenches with us. For the father that is always present to...

Lockheed Martin, an aerospace company with over 115 000 employees worldwide and the maker of powerful and unique jets such as 117 Nighthawk Stealth Jet, have formed proprietary collaboration with Luminox since 1999. This collaboration created the Air Series after a pilot realized that the Luminox watch he was wearing could be adapted to pilots. His request to Luminox was to make a watch specifically for pilots who are carrying missions under severe and high altitudes. With the requests being backed by several other pilots and engineers, the F-117 Night Hawk 6400 series was created. Night Hawk Series has a...

Designing a watch is NEVER easy. Before designing a watch, one has to first understand the brand’s identity and its essence. What are they known for, what kind of essence does its customers associate it to. A designer must be able to include all of these aspects down before starting the design. Luminox has now came out with Luminox Navy SEAL 3500, described as evolutionary as there has not been any changes to the Navy SEAL collection for the past 10 years. The creative process is split up to 3 different phases. The first phase is developing the design concepts....